Reinforcement Programme of Commercial Capacity for the Tourism Sector ( 2018 - 2022 )
The general objective of this assignment is to help the PMU to strengthen the commercial capacity of the tourism sector in Cambodia by building the capacity of private and public stakeholders, structuring public-private partnerships, and developing innovative commercial strategies.
Strengthening the capacities of the Ministry of Tourism, private tourism operators and professional associations is thus at the core of this assignment, which is structured in four components:
Component 1: Assisting the PMU in structuring and strengthening the capacity of the private sector;
Component 2: Assisting the PMU in strengthening the capacity of the Ministry of Tourism;
Component 3: Assisting the PMU in developing studies and pilot projects;
Component 4: Strengthening the PMU in terms of project management.